Content Marketing Success: How Sears and Outbrain Reached Out to Customers
Uses of Social Marketing Techniques for Your Business Sears is a successful chain of department stores that sells a wide variety of products from clothing and jewelry to home appliances and garden...
View ArticleFour Master Rules of Content
What are the qualities of catchy content that captures the interest of everyone who reads it? Well-known as a marketing specialist who provides engaging content, Kathy Klotz-Guest suggest that content...
View ArticleConnecting Through Blogs and Podcasts
How these Social Platforms Help to Expose Your Business to the World Both blogs and podcasts are considered web content. They are used to reach an intended audience and impart news and information...
View ArticleWhen in Doubt, Use Colors
Colors can make a store or website look more lively and attractive. If you have an overly plain website that does not suit your business, then consider reinventing the colors. Colors are useful in...
View ArticleWho are You when You Write?
The Importance of Voice in Writing When we write, it is essential to establish a clear voice that will make our content compelling to read. Content becomes boring and tiresome to read when we don’t...
View ArticleAttract Customers Like a Flower Beckons Bees
How to Capture Readers with Well-Written Marketing Content You want to attract new customers to your business. Before you can do that, you need to make them curious enough to ask more questions about...
View ArticleLights, Camera and Videos!
How to Make Videos Popular Among Your Target Audience A video with a story that engages the viewers’ interest retains more attention. Stories that intrigue, shock, amuse or horrify stick more to the...
View ArticleGet Your Customers Talking about Your Brand
How Blogging can Start Your Marketing Campaign and Spread Word about Your Business You’ve heard about how content can drive a high pace of customer engagement for many businesses. How do you get the...
View ArticleWhat to Do When You’re Finished with a Blog Post
Steps to Take to Ensure Your Finely Written Content Gets the Attention it Deserves You’ve written a fine piece of content marketing post. After posting the entry on your blog, you wait for the comment...
View ArticleHow to Blog the Right Way
Neil Patel’s Guide to Successful Blogging When you ask people nowadays what social networking is, they would immediately point out creating status updates, likes and comments in Facebook, as well as...
View ArticleTo Blog or Not to Blog on Other Sites… That’s the Dilemma.
Driving More Traffic to Your Site with Guest Blogging You’ve written fine articles on your blog. Suddenly, someone emailed you about posting your articles in other websites. You’re torn between keeping...
View ArticleOutbrain: An Alternative Way to Market Your Content
Fishing for Customers? Try Outbrain, One of the Leading Consumer Web Sources You have great content published on your blog. You spent hours writing articles, fine-tuning each one until every word...
View ArticleMake People StumbleUpon Your Content
How to Use StumbleUpon for Content Marketing StumbleUpon is a social bookmarking site that allows users to discover websites catering to their personal interests. This program has attracted more than...
View ArticleSEO vs Content Who Wins?
In a showdown between SEO and content, which will emerge as the winner? SEO, or search engine optimization, increases websites’ rankings in major search engines like Google and Bing. There are many...
View ArticlePodcasting: A New Way to Make Yourself Heard on the Internet
Connect with Your Audience with Audio and Video Podcasts Speaking is the most basic form of communication. When we hear someone talk, we automatically want to listen. People who have the gift of gab...
View ArticleWant to Attract More Customers? Do it with Pictures
If you’re given a choice between reading a long article and viewing a beautiful picture with a short text, what would you choose? It would be the picture, of course. Did you know that*: 90% of...
View ArticleBeing Content with Your Content
How to Find Out Whether Your Experiment Pages will Get a Desired Number of Visits You realized that your website is not enticing as much traffic you’d like. You’ve coordinated with your article writers...
View ArticleFor More Customer Engagement and Further Business Growth
Pages to Track and Study with Google Analytics and Other Web Analytic Programs You want to monitor your website using web analytics, but you don’t know which to track. There’s your site content, the...
View ArticleMore than Publicity: Promoting NGOs in Social Media
How Other Companies can Benefit from Successful NGO Campaigns Non-governmental organizations (NGOs) and charity groups may be different from businesses in their core level, but the two groups are the...
View ArticleA Day in the Life of a Web Page on StumbleUpon
How Using StumbleUpon can Bring New Life to Your Marketing Campaign StumbleUpon is a content discovery website that allows users to ‘stumble upon’ content they haven’t seen before. When users click the...
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